Anyone who has a website that offers a quality product or service for sale will need targeted traffic. Coordinated Internet marketing strategies that are built on search engine optimizing (SEO) will make this happen. Increased traffic leads to increase in leads, which leads to an increase in income from the Internet. This is the foundation of getting organic traffic based on SEO. There are several really easy, yet very powerful, ways in which you can make your website SEO friendly so that you can get this type of targeted traffic.
Fresh, High-Quality Content
In order for a website to rank high in the search engines it will need fresh, high quality content that is updated on a regular basis. It will be easier to do this with blogs because blogging platforms will update automatically each time that you make a new post. Search Engines love to see this fresh content. In fact, if you want to be successful online, then you must constantly be updating and adding this type of content to your website. This will help you to grab search engines’ attention and be getting a large following of visitors who will come to your website on a regular basis. On the other hand, if your website never changes and thus doesn’t give your visitors a reason to return, you will lose out on return traffic. Google has a search option where potential visitors can choose to see only websites that have been updated the current day, week, or year.
Hard Work And Time
Nothing ever happens overnight. Even though you may have the content that Search engines are looking for, you are still going to need inbound links from other relevant websites. One way of doing this is by starting a categorized reciprocal link exchange directory so that you will be able to exchange links with a lot of relevant websites that have high page rank. You will also want inbound one-way links (links that will point to your website without you having to place a link that points to their website). Combining both of these is very effective.
Article marketing is also very beneficial. With article marketing you will need to write and submit articles that are related to your niche to a variety of popular article directories. If you aren’t much of a writer, you can hire a content writer. This will help to establish you as an expert in your field and it will also give you valuable one way links to your website.
Forum Posting And Blog Commenting
It is also important to post relevant comments in forums and blogs that are also related to your website’s niche. When you post, you will be able to include your link, which will give you yet another means of getting one way links to your website.
Free Classified Ads
In order for this to work, you will need to do it on a regular basis. However, it is yet another way in which you can get more one way backlinks to your website. One of the best places to post your links is in Craigslist because it has such a high page rank.
The aforementioned strategies will give your website both exposure and backlinks. These backlinks are important if you want to rank high within the SERPs (search engine results page). Once you rank high here you will begin to receive a steady stream of targeted traffic coming your way.
It can be satisfying to do your own Internet marketing, but it is also time consuming. It will take time to become an expert and it will take time to see results. If you want to see results faster and need to spend your time and expertise on other aspects of your business, you can hire a professional Internet marketing company and let their staff of experts do your SEO work and marketing. To see the results that Karma Snack has had, see their case studies. You can also look over their portfolio.